case studies

Nest

Nest by Robyn, Inc.

NEST is a provider network of reproductive and maternal wellness specialists, offering a centralized hub for fertility, pregnancy, postpartum, and early parenthood resources.

Visit the live experience
a macroscopic image of in vitro fertilization (IVF)
Our role:

Conceptualization, strategy, tech development, marketing execution, recruitment, content generation

Our partner:

Studio Initiated

Date:

2020

01

The Challenge

For individuals navigating fertility, pregnancy, and postpartum, finding the right care can be overwhelming. While there’s no shortage of information online, the abundance of conflicting advice and unverified sources makes it difficult to know where to turn. Many aspiring, expecting, and new parents struggle to find credible, specialized providers who truly understand their unique needs.

02

Our Solution

We built NEST as an all-in-one platform connecting individuals with expert care, educational content, and community support. Our provider directory allows users to search and schedule appointments with vetted specialists across 14 wellness modalities. Each provider profile includes key details on expertise, credentials, service offerings and availability to help individuals find the right provider for their unique needs. NEST also features an educational resource hub with expert-written articles and personalized journeys, making it easier to navigate every stage of fertility, pregnancy, and postpartum.

Laptops showcasing the Nest by Robyn provider network
The NEST provider directory allows individuals to easily search and schedule appointments with vetted specialists across 14 wellness modalities, ensuring expert care is just a click away.
Nest by Robyn provider profile
Each provider profile offers key details on expertise, credentials, service offerings and availability, empowering users to find the right specialist for their unique needs.
Next by Robyn education articles and journeys
Beyond provider access, NEST’s education hub offers a blend of expert-written articles and real-life shared stories from individuals who have navigated fertility, pregnancy, and early parenthood.

03

The Impact

We created a digital platform that has made parental wellness and education accessible to all, while making aspiring, expecting and new parents feel less alone.

Network

300+

Reproductive & Maternal Wellness Specialists

Community

150K

Aspiring, Expecting and New Parents

Market Research
Interactive Products
Marketing
Targeted User Data
Collaborative Ideation
In-House Health Experts

"I really enjoy that people can find so many different types of providers and find the perfect fit for them."

Sterling Grey Simmons
Certified Breastfeeding Specialist, Loyal Lactation

Let's start innovating

Philipp at the Robyn office smiling

Continue Reading